Once upon a meadow


Picture a world where centuries-old Irish family farms glow green from pure Atlantic rains infused with the warmth of the Gulf Stream. A world where the climate is temperate and rain is a year-round expectation. This is the world of Pure Bliss by Similac®.

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Here, grass relishes the abundant rainfall for its nourishment. Cows welcome it because they can graze mostly year-round on the nutrient-rich grass. And farmers love it because they cherish their cows, continually tracking their health and ensuring regular veterinary care.

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Most important, moms will appreciate knowing that Pure Bliss starts with fresh milk from grass-fed cows that has no artificial growth hormones* or antibiotics. It’s then thoughtfully crafted with non-GMO ingredients in an eco-friendly place that produces no landfill waste.

It all adds up to making Pure Bliss by Similac a story with a very happy beginning.

Discover the history behind the Similac brand—over 90 years of giving babies a strong start.

* No significant difference has been shown between milk derived from rbST-treated and non-rbST-treated cows.

Ingredients not genetically engineered.

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